Should The CIO View The CMO As Friend Or Foe?

If there is one fact of life that everyone who has the CIO job has had to learn to deal with, it’s that our IT budgets never seem to be big enough. However, it turns out that there is someone else in the company who does not have the same problem: the CMO. In fact, … Read moreShould The CIO View The CMO As Friend Or Foe?